The home business industry has undergone numerous evolutions over the past 50 years and is moving to the next level. Mainstream.

About 50 years ago Amway led in the birth of the home business industry. At the time it was a simple choice for anyone to get involved. You purchased your products at a reduced cost and also made money on the products purchased by people that you referred.

Of course people recognized the potential income from promoting it as an income source and the first millionaires from MLM were created.

Over the next 35 years the MLM concept was exploited to the point that many of the opportunities were thinly disguised money games. The reality quickly became apparent that creating a strong income required a lot of dedication and very few people were successful.

Then the next paradigm shift occurred. In the mid 90’s the direct sales model of network marketing exploded. With the direct sales model people earned much higher commissions and didn’t share the profits with all the multiple levels above them. The ability to make one thousand dollars instantly inspired people to new levels of success and created a real opportunity for the average Joe to begin earning a multiple six-figure income in less than a year.

The next big shift occurred recently with the widespread growth of the Internet. The ability to reach out across the world brought about the single biggest growth rate in the history of the industry. This brought about huge growth in the Canadian Home Business industry.

Now the biggest shift is taking place. Home business goes mainstream. Top financial minds and entrepreneurs like Warren Buffet, Donald Trump and Robert Kiyosaki are highly recommending and purchasing network marketing companies. Forbes Magazine recently predicted over 79 million people will start a home based business over the next 3 years. Coupled with the trend to provide high quality in demand products the industry is making the shift to mainstream.